Artificial Intelligence is the result of two converging trends - exponential growth in data and exponential growth in compute power - and we have reached a pivotal point in both. Recent advances in generative AI have caused some to herald the coming of Artificial General Intelligence (AGI), which would be a true paradigm shift for the digital economy.
If Large Language Models (LLMs) become a primary source of information, then how will this impact search engine traffic? How can publishers maintain a focus on quality journalism, and what is the role of journalistic institutions in a world where it is easy to generate believable yet false content?
Publishers should also recognise that these recent advancements represent the cutting-edge; but simpler and more established forms of AI are already being used by businesses to support the customer lifecycle. AI can be used to automate repetitive processes, create deep insight for decision-making, and dynamically personalise customer interactions.
In this exclusive free on-demand webinar, you will hear from experts from the FT Strategies team:
- Tara Lajumoke - Managing Director
- George Montagu - Head of Insights
- Sam Gould - Data Scientist and Senior Consultant
They explore how to start applying AI to the customer lifecycle, and how to scale an AI capability by taking into account the elements which set AI apart from other fields of data analysis, as well as answer your questions. Watch the preview, then access the full video below.
