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future-proof an organisation

Tara is Managing Director of FT Strategies. Before joining the FT, Tara worked at McKinsey's London office and previously at Goldman Sachs in Europe, the Middle East, Africa and the US. She has over 15 years’ experience, serving clients across multiple sectors on strategy, digital and transformation.

She is a Fulbright Scholar and MBA graduate of Harvard Business School, and serves on the Board of the The Bureau of Investigative Journalism. She is passionate about mentoring underprivileged youth and is a proud mum to three boys.

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Jon is Chief Commercial Officer at the Financial Times, where he oversees the FT’s consumer subscriptions business, global advertising sales and operations, newspaper operations and the FT Specialist division.

During his time at the FT, he oversaw the successful shift in subscription strategy from the metered model to trials, contributing to the FT reaching its long-time goal of one million paying readers. Prior to his current role Jon served as the FT’s B2C managing director, as well as commercial director for global digital advertising and insight.

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Aled has over eleven years’ experience in the media, overseeing strategy, product, new venture creation and editorial. Previously he was Head of Membership Strategy and Business Development at Condé Nast, where he launched their B2B subscription title Vogue Business.

Aled cut his teeth in TV news at ITN and later received his MBA from Cambridge University. Outside of the day job, his kids keep him busy and he is also a trustee and director of DeliverAid, a charity helping those suffering from food poverty started during the pandemic.

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Daisy joins us from Reuters where she was Director of Global Customer Experience overseeing their website and reader revenue.

Before that, she spent over eight years leading customer research teams in London and New York at the Financial Times and beyond, working closely with the B2B sales and product teams to define key strategic research initiatives. She has an EMBA from the IE Business School, Madrid.

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George joins us from Monitor Deloitte with over a decade of experience in strategy consulting and in-house advisory. Leading strategy development, service design and digital transformation teams, he has advised senior leadership from across both the public and private sectors.

He has an ACII and a Masters from the London School of Economics.

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Lisa has over 25 years of experience in print to digital transformation, most notably at the Financial Times where she led newsroom operations, was an Assistant Editor and Managing Editor, Associate Editor and Head of Operations for FT.com. She led group-wide digital transformation projects at both of South Africa’s biggest publishers, Tiso Blackstar (now Arena Holdings) and Naspers’s 24.com.

Lisa is former Vice President of the World Association of News Publishers, advisor and coach with Women in News, a board member of the World Editors Forum, Leader in Residence at the University of Lancashire and a mentor with the Journalism Innovation Leaders faculty.

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Tim has over fifteen years’ in corporate strategy, marketing and regulatory roles, including as Senior Sports Consultant at MTM London, Strategy Manager for Ofcom and Brand Manager at ITV.

He also has a BA in Russian and Czech from the University of Oxford, and is an avid cricket fan.

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Having graduated in Finance and International Management, Luis worked as a Senior Business Analyst at McKinsey, as well as co-founding a couple of his own companies. After getting an MBA at the London Business School, Luis focused his career on digital transformation. Luis is proudly international in his outlook and has lived in different countries around the world.

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Ella is a qualified actuary with expertise in financial services, behavioural economics and insight building.

Previously at KPMG, with a focus on the insurance and pensions sectors, she is experienced in leading a variety of projects; everything from international strategy to legal investigation, including providing independent evidence to the High Court.

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Prior to joining the FT, Niall helped design and implement growth strategies for some of the largest consumer, media and tech businesses in the world, as a strategy consultant at Monitor Deloitte.

He is the Founder of Peregrine, an organisation which equips the leaders of small businesses (as well as social enterprises and charities) to set their organisations up in ways that allow them to be transitioned to new leadership, scaled, or exited in the future.

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Maciej has over 10 years' experience in digital transformation and ecommerce, from setting up and launching a mobile page for Amazon Gift Cards, through to implementing Premier Inn's first programmatic strategy. He is an anthropologist by background with a passion for tech and the humans behind it.

He holds an MSc in International Development from the London School of Economics, is passionate about social justice, and regularly volunteers with Migrants Organise - a charity supporting refugees and asylum seekers in London.

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Prior to joining the FT, Jenny was a freelance copywriter with global clients such as EY and Dixons Carphone. She was also Cherie Blair CBE’s personal speechwriter in Europe and Asia.

After serving as Head of Communications at a tech company in London, Jenny joined the FT as Head of Marketing. She has a degree in English from the University of Cambridge, and is a passionate campaigner for diversity and women’s rights.

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Sonja is a Strategic Marketing Lead at FT Strategies. She is an expert marketer with thirteen years experience supporting various international businesses across technology, SaaS, manufacturing, healthcare and Fintech.

She is also a qualified Personal Performance & Executive Coach, and a licenced Neuro-Linguistic Programming (NLP) Practitioner and DISC Human Model of Behaviour Trainer. She has been featured as a Top 10 Business Coach in Cambridge by Influence Digest.

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Claudia has worked in Talent Acquisition, Development and Retention for over 15 years. After working in an agency for 5 years, Claudia worked for Deloitte and following that, several FTSE 100 businesses - responsible for leading large teams across various HR change transformations.

Claudia joined FT Strategies in April 2021 and is responsible for leading our Talent Strategy.

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Tony manages our business development, sales operations and internal processes. His previous roles were as a Commercial Development Manager at CIL Management Consultants, which provided due diligence and strategic consulting to private equity funds, and as a Senior Research Analyst at Preqin, a global B2B information provider to the alternative assets industry.

He holds a Bsc in Economics from the University of Bath and is a keen squash player.

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George has spent the last four years guiding the FT’s data strategy as it balances revenue and risk. Most recently, he founded and continues to lead a cross-departmental FT team focused on the future of marketing & advertising in the context of restrictions on online tracking.

George also holds an MBA from IE Business School and is a very proud member of Surrey County Cricket Club.

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Aliya joins us from Dataminr, where she was in charge of expanding the use of A.I. technology in newsrooms across the EMEA region. Before that, she was a journalist at Bloomberg in London and an analyst at Deutsche Bank in New York. Outside of work,

Aliya is one of Britain's top fencers and has represented Team GB at six World Championships. She has a BA from Harvard University and an MBA from Said Business School, University of Oxford.

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Rumyana has a background in strategy and management consulting at KPMG, where she worked with clients in the consumer goods sector on pricing, financial transformation and operational model projects. She is proudly international - she’s a Bulgarian who studied German and Management at the University of Bath with a year in Frankfurt.

Rumyana is passionate about female mentorship, especially of women from disadvantaged backgrounds and refugees.

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Alex has five years' experience in media strategy at industry specialists MTM, where his clients included Google, Facebook, Spotify, BBC, and the Guardian, amongst others. He completed a secondment at Eurosport where he helped build out the subscription data and analytics department for Eurosport Player.

He holds an MA in Philosophy, Politics, and Economics from Trinity College, University of Dublin, and is a keen rock climber and guitarist.

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Edouard has more than five years of experience working on growth strategy projects, specialising in innovative business models for both startups and legacy market players. He has a background in financial services (insurance and retail banking) and news publishing.

Edouard holds an MSc from Sciences Po Paris and ESSEC Business School.

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Prior to FT Strategies, Isabella was an innovation consultant at Accenture and worked with several organisations such as the Government of Colombia, the Government of Aruba and hedge fund managers on freelance innovation projects. She is a First Class Honours graduate from University College London, where she obtained her BSc in Management Sciences.

Having grown up on Aruba, a small Caribbean island, she is passionate about mentoring young & underprivileged entrepreneurs.

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Emanuele has worked with clients globally, helping them develop engagement metrics, build data architectures and conduct business analyses.

He previously spent seven years at Realise Unlimited, a boutique analytics consultancy.

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Sahas is a First Class Honours graduate from the London School of Economics, where he studied a BSc in Management, and received the LSE100 Award for Outstanding Academic Achievement.

He also founded a non-profit, Mission Walk, to help underprivileged children with complex disabilities get on their feet, during which he partnered with Volkswagen to establish a medical centre in India which has treated more than 50,000 people to date.

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Fraser is a First Class Honours graduate from the University of Sheffield, where he studied a BA in Journalism. As part of his studies, he completed a dissertation researching the sustainability of news publishers' revenue models, interviewing our very own Chief Commercial Officer Jon Slade, to provide insight on the FT.

Fraser is also an avid sports fan and a keen footballer.

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