Newsroom Transformation

Lisa has over 25 years of experience in print-to-digital transformation, most notably at the Financial Times where she led newsroom operations, was an Assistant Editor and Managing Editor, Associate Editor and Head of Operations for FT.com. She led group-wide digital transformation projects at both of South Africa’s biggest publishers, Tiso Blackstar (now Arena Holdings) and Naspers’s 24.com.

Lisa is a former Vice President of the World Association of News Publishers, advisor and coach with Women in News, a board member of the World Editors Forum, Leader in Residence at the University of Lancashire and Chair of the advisory board of the Journalism Innovation Leaders faculty.

Alexandra Terizakis is a Principal at FT Strategies and a senior strategy leader with deep experience helping media, technology and consumer businesses design digital-first operating models and unlock new revenue streams. She specialises in growth strategy, audience segmentation, large-scale transformation programmes and cross-functional delivery.

As a Principal, Alexandra partners with C-suite leaders at global media groups to shape and implement digital-first strategies that drive sustainable growth. She has led multi-workstream programmes on paywall optimisation, audience and revenue strategy, and AI adoption, often in collaboration with the Google News Initiative. Drawing on experience across consulting, marketplaces and live events, she is skilled at turning ambiguous problems into clear roadmaps, aligning senior stakeholders, and delivering measurable commercial and operational outcomes.

Before joining FT Strategies, Alexandra held roles at Pollen, Deliveroo and Deloitte, where she owned P&L for large-scale live events, scaled regional delivery operations and supported financial services and telecoms clients on cost optimisation, Agile capability building and AI proof-of-concepts. Known for her calm, outcome-focused style and strong project management skills, she brings a mix of analytical rigour, creativity and empathy to every engagement.

Ben is a Manager at FT Strategies with extensive experience working with global publishers. He previously worked on the Audience Diversity Academy to help six EMEA publishers diversify their audience and build engagement among target segments. Prior to joining FT Strategies, Ben was an independent newsroom and content strategy consultant. He has ten years of experience in newsroom transformation and audience development from his time working at The Guardian and The Times.

Lamberto is a Senior Insights Consultant, co-leading on original research and supporting the building of media and subscriptions expertise. He has worked with publishers across EMEA and done extensive research on how newsroom can tranform in the digital era to meet evolving audience content and product preferences. Prior to joining, Lamberto worked as a Research Analyst at Enders Analysis, a media research firm, writing about the transformation of the publishing industry towards reader-revenue models. He holds a Msc in Media and Communications Governance from The LSE.